Our brand-able social media visualizer, Social Mosa has been busy encouraging twitter and Instagram crowd-participation at events this spring / summer.
Verses and Flow is a unique TV show from Lexus that showcases new and known talent in spoken word and music. For the second series recordings last May, agency Walton Isaacson asked us to keep the audience entertained before show time with Social Mosa on the studio's roof-top terrace in sunny LA. #versesandflow #lexus
That same month, Heineken USA launched their new Star Bottle at the Brooklyn Navy Yard. Grammy Award-winning indie rockers, Fun surprised guests with an energetic set while Social Mosa was projected side stage in the cavernous Brooklyn Navy Yard venue. Some great event photos from worldredeye here.
Dallas based agency, The Marketing Arm, built a Digital Lounge for AT&T at the San Francisco Giants stadium. Anchoring the suite is Social Mosa, running live on a videowall for baseball fans until the end of the 2013 season. #ATTPark #ATTGiants
In June, Canadian broadcaster, CTV put on a huge red carpet bash in Toronto to announce it's new season programming to media buyers. To engage guests and have them spread the word, a campaign branded Social Mosa was shown on a multi-screen LCD array in the main venue space. #CTVUpfront
Just across the border in NYC, Architectural Digest, HWKN and agency, Neverstop created a street-level art installation for Land Rover in the Meat Packing district. An all-aluminum body new Range Rover Sat atop the complex structure with nearby kiosks displaying Social Mosa. #LRClimbingUp.
August kicked-off with an invite from Colorado experiential specialists, Match Action to the BlogHer '13 get-together in Chicago. For client, SodaStream, a colourful, branded step-and-repeat provided a fun backdrop for shooting Instagrams immediately seen in Social Mosa on a booth screen. #GetFizzy
Mid-month, we joined Strategic Group with Social Mosa in NYC for the launch of the new Hennessy VS Cognac artist bottle designed by Brazilian contemporary art duo, Os Gemeos. #HennessyXOsGemeos