Digital Graffiti, head-to-head competition
Graffiti Battle is an audience participation activation which brings people together through live voting, fast-paced competition and stunning technology.
We set up two of our Digital Graffiti Walls side-by-side and pit artists against one another in a live digital painting competition. As the artists build out their pieces, audience members can vote in real time for their favourite artist by using a simple web app accessible through any smart phone browser. As votes come in, an LCD monitor shows the status of the competition, also in real time.
It’s a head-to-head battle until the time is up. Whichever way the voting needle rests at the end of each round determines which artist progresses to the next round, until an ultimate champion walks home with all the glory.
The Graffiti Battle is a great way to create an exciting, self-contained event within an event, and after the competition is over, audience members can try out the walls for themselves. It’s a hands-on experience for everyone start to finish.
Audience members can vote through an online voting app, easily accessible through a URL — no need to download anything.
Tangible sets up two rear projection screens to run the Digital Graffiti application, each 10’W X 7’H.
Each round is timed, creating an exciting and engaging event for the audience.
Real time voting
Audience members vote in real time and the live results are shown on an LCD display between the two Digital Graffiti Walls.
How does it work?
Our team integrates supplied branding materials and artwork into the Digital Graffiti Wall application for both walls. The client provides an emcee for the event, but Tangible handles all of the tech set-up. Tangible can also assist with info on how to set up the event for optimal engagement.
What does the client provide
Tangible provides all the necessary equipment, except for the LCD monitor for displaying the voting results. The client simply provides the artwork for customizing the application for the brand. The client also coordinates for a
A street artist interacting with our Graffiti Wall for Microsoft in Seattle
Graffiti artist competing in a Digital Graffiti Battle at Whistler’s Ski and Snowboard festival
Audience members watch as artist competes in Digital Graffiti Battle
The audience votes through an online app to show support for their favourite artist